Scott Booker

Chief Executive Officer
Scott Booker is an accomplished executive with over 20 years’ experience in product, marketing and technology with a strong background in digital marketing and customer relationship management.

Prior to joining Healthgrades, Scott held leadership roles at e-commerce and consumer websites, including as president of the travel site Hotels.com, an Expedia Inc. company, and with social entrepreneurial retailer Stella & Dot, where he also served as president, overseeing the strategy and day-to-day operations of the business. Scott has also worked at Citigroup and Accenture, where he built CRM solutions for hotels and casinos.

Scott holds an MBA in marketing and finance from Southern Methodist University Cox School of Business and received his undergraduate degree from Christian Brothers University.  He is married with two sons. 

Posts from Scott Booker

by: Scott Booker
Sep 18 2017

Healthgrades Partners with Largest Entrepreneurial Event in the U.S.

Innovation is at the core of everything we do – from our Denver headquarters to our three offices across the country. Healthgrades employees believe that true innovation requires collaboration, and that entrepreneurism is a spirit that can be ignited, shared and cultivated. In an effort to connect with professionals who share similar beliefs, Healthgrades is partnering with Denver Startup Week, the largest free entrepreneurial event in North America. 

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by: Scott Booker
May 16 2017

The Wazzups and Fist Bumps of Communicating with Patients

In this day and age, communicating with one another is really all about the fist bump. This is because now, we live, work and play in a casual environment, with technology at our fingertips that allows us to quickly connect with others in a very informal way. 

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by: Scott Booker
Apr 27 2017

Why Sugar Isn't Sweet for the Healthcare Industry

Chronic diseases are primarily brought on through the social determinants of health - where you live, who you hang out with, if you smoke, whether you exercise and what you eat. Meaning that the decisions we make day-to-day, about whether or not to smoke, about whether or not to exercise and whether or not we’re going to snack on a cookie or an orange are really important to managing our health over time. 

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by: Scott Booker
Apr 04 2017

Building Patient Loyalty, One Word at a Time

In our industry, the relationship between providers and patients is foundational to high quality care. With rapidly shifting expectations from consumers and the deluge of messages around each and every corner, every healthcare executive, every marketer and every clinician must be thoughtful about the words they are using.

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by: Scott Booker
Feb 14 2017

The Rest is History: Embracing Disruption to Make Healthcare Easier for Consumers and Providers

Recently, I was fortunate to speak with the Health Management Academy about my experience in strategic marketing at Blockbuster during the rise of Netflix, and why I believe the healthcare industry has immense opportunity to channel disruption in an effort to make healthcare simpler for consumers and providers.

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From Twitter

@hgscottbooker Sep 19
We're proud to partner with @DENStartupWeek to support Denver’s entrepreneur community! Learn more:… https://t.co/oTgtgGULz4
@hgandreapearson Sep 15
We're looking forward to seeing everyone at #SHSMD17 September 24–27! Stop by booth 401 to learn more about the fut… https://t.co/LPXPdC0Hm9
@hgscottbooker Sep 13
We're proud to partner with @stjudedenver to help raise awareness for childhood cancer in September! Learn more:… https://t.co/oGSHaa9yJC
@hgandreapearson Sep 13
We're proud to partner with @stjudedenver to help raise awareness for childhood cancer in September! Learn more:… https://t.co/oGSHaa9yJC

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